Wednesday, March 26, 2014

Popcorn Sales Boom Showcases China Film Industry Growth - Hollywood Reporter




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Popcorn Sales Boom Showcases China Film Industry Growth - Hollywood Reporter




Hollywood Reporter

Popcorn Sales Boom Showcases China Film Industry Growth
Hollywood Reporter
Unlike in North America, where concessions account for as much as 75 percent of cinema profits, China's theaters have banked mostly on box office -– but that's changing as the Chinese develop a taste for the classic movie snack. ... "China's film ...

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